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At YapStar you can reach your target market, pet lovers easily and affordably.
If you're here you know how important Pet's are to the American Family, and your business counts on this love affair.
Who would have thought 20 years ago that we would pamper our pets and take them wherever we go! We surprise them with something new on special occasions. They even get holiday presents. Baby boomers children have moved on and young professionals who are delaying having children in favor of careers are all turning to pets to fill the void at home.
Just the mere fact that many pet owners view their pets as family members, drives them to provide their animals with the best of everything, leading to a burgeoning pet industry! It is forecasted to rise by around 4% a year up to 2009, buoyed by the large number of US households that own a pet and the growing desire for owners to instill their own tastes and fashions onto them.
Source: Pet Products Manufacturers' Association
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